INKFIDEL TATTOO REBRAND
Identity redesign for a little tattoo shop based in Aseegao, Goa, run by a couple of really good friends of mine.
The logo started of as a gas mask sketch by tattoo artist, Duncan Viegas, which i worked on and tried to create an identity that portyrayed Inkfidel's style.
But once the earlier identity was done, we all felt it was too busy and the colors were feeling a little dated.
So back to the wacom & we simplified it down & gave it a nice fun popppy vibe.